Marketers destroy social marketing

Inside the mark comms teams of telcos there is great excitement about the firm being followed by a person with lots of followers - the implication being that such people are "incluencers".

What fun to see then that you can buy followers. Great to boost your "profile" to look influential. The way I found out about the site was by reading about a person who started following me today. The last of her posts had the link saying "This site just gave me many twitter fans using {link}".

So no longer does a followers list mean anything. Nice to see the marketing machine roll right over the top of the technology. They are like that you know.

Novae Meridianae Demetae Dexter delenda est